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Simon Dunmore, the influential founding father of Defected Records, has opened up concerning the cookie-cutter nature of right this moment’s digital music competition lineups.
Many would argue that dance music’s leading edge has gone boring, blunted by years of recycled competition rosters. Dunmore, who in July 2022 sold his label to its former CEO Wez Saunders, took to Threads to debate this phenomenon and the urgency for brand new artists to “problem the monopoly of the established hierarchy.”
“Pageant line ups have been stagnating 4 yrs, w the identical 50 acts on rinse & repeat,” Dunmore wrote. “New expertise wants 2 break by way of 2 problem the monopoly of the established hierarchy?”
He then lauded Keinemusik and ANOTR, a pair of red-hot home music acts, as trailblazers uprooting the development.
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Whether or not or not the competition scene is in want of a shake-up is subjective, however the dialog has solely continued to swell in recent times. Reserving the identical artists advert nauseam ensures a dependable draw and satisfies longtime followers who stay up for seeing their favorites, however the strategy usually results in a homogenized expertise that strips away the essence of what made digital music festivals particular within the first place: discovery and innovation.
This shortsighted strategy has sparked debate throughout the dance music trade regarding its vitality, and the ripple results are far-reaching. Promising artists are starved of essential publicity whereas dyed-in-the-wool headliners develop complacent, perpetuating a vicious cycle and stifling progress throughout the style.
Whereas counting on confirmed headliners could seem financially secure within the short-term, questions come up about long-term sustainability and the cultivation of future headline-caliber acts. By failing to raise new expertise and area of interest subgenres, it is truthful to marvel if competition organizers are alienating the following technology of ravers and producers—and inadvertently laying the groundwork for their very own irrelevance.
The financial implications of this reserving development are, in fact, advanced. As lineups proceed to evolve, discovering a steadiness between established crowd-pleasers and contemporary expertise stays a key problem for competition organizers.
Defected Data, EDM.com‘s best label of 2022, is revered for its mastery of that balancing act. The model organizes its personal festivals in Malta, Croatia and Ibiza, amongst others, and lately introduced an unprecedented New Year’s celebration spanning all six inhabited continents.
Reflecting on his sale of the enterprise this week, Dunmore praised Saunders for persevering with to highlight promising artists and break new floor.
“Defected 2.0 is now very a lot Wez’s imaginative and prescient,” Dunmore stated in an Instagram submit. “For any enterprise to succeed the path needs to be constant and are available from the highest down and, as with me, it has has taken a second for him to regulate. It’s nice to listen to that Defected is marauding in new waters, discovering new musical treasures.”
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