Matthew McConaughey Celebrates Pantalones Tequila 1st Birthday

This tequila model has captured the world’s consideration over the previous yr with its playful spirit and pleasant taste, marking a full journey across the solar.

To commemorate the event, Matthew McConaughey and his spouse, Camila, are launching the following chapter of their iconic “Official Tequila Of” marketing campaign, full with a cheeky birthday picture—pants non-compulsory, after all.

Within the commemorative picture despatched to The Blast, the couple is seen celebrating Pantalones’ birthday (and Matthew’s birthday just some days early), with Matthew rocking half of his birthday go well with as he prepares to blow out the candles.

Pantalones Organic Tequila is an award-winning, clean, and flavorful tequila with an agave-forward profile, making it good for sipping, taking pictures, or mixing into your favourite vacation cocktails. Crafted with care, this super-premium natural tequila embodies a vibrant spirit that celebrates enjoyable, promotes positivity, and encourages a lighthearted way of living.

Whether or not you’re internet hosting a festive gathering or having fun with an off-the-cuff night time in, Pantalones provides a playful twist to any event, bringing folks along with its wealthy style and uplifting vitality. With every bottle, you are not simply ingesting tequila—you are becoming a member of a motion that embraces life’s lighter, extra carefree moments.

Are you seeking to rejoice with Matthew and Camila McConaughey this week? Get in on the enjoyable with their signature Birthday Shooter!

Shared in an e-mail with The Blast, this festive shot is the proper approach to toast the event. To whip one up, merely pour two ounces of Pantalones Natural Reposado Tequila—McConaughey’s own tequila brand—into your favourite shot glass. Then, high it off with a dollop of whipped cream and a beneficiant sprinkle of colourful sprinkles.

Cue the occasion music, increase your glass, and cheers to an excellent time!

Matthew and Camila McConaughey’s premium tequila model, Pantalones, is now accessible nationwide within the U.S., lower than a yr after its debut. Because of a strategic partnership with Southern Glazer’s Wine & Spirits—the biggest spirits distributor within the nation—Pantalones Tequila can now be present in liquor shops, bars, and eating places throughout the nation. This fast enlargement displays the model’s rising reputation and demand since its preliminary launch.

“We launched Pantalones to remind everybody that Tequila ought to be high-quality juice and enjoyable,” the McConaugheys said. “We’re grateful that that message has been well-swallowed on each accounts by each Tequila drinkers and the trade.”

“All through the final yr, we’ve seen Pantalones loved in our native markets by way of fancy pants cocktails, Pickle Margaritas, shooters, on the rocks, and straight up – you identify it, Pantalones performs,” the couple added. “Now we’re bringing Pantalones throughout the nation, so everybody can get their Pantalones on… and off.”

Mark Chaplin, government vp, industrial gross sales, Southern Glazer’s Wine & Spirits, added, “The Southern Glazer’s group is worked up to as soon as once more work with confirmed entrepreneurs Andrew Chrisomalis and Guillaume Cuvelier, in addition to co-founders Matthew and Camila McConaughey.”

“We belief our prospects will love the Pantalones Tequila, differentiated by its award-winning style and USDA-certified natural liquid,” Chaplin continued. “We’re excited to have it in our Tequila portfolio and to deliver it to our prospects throughout the US.”

Matthew and Camila launched their Pantalones tequila model final yr, however what’s the story behind the identify?

“We’re valuable about our tequila, not our pants,” he and his spouse mentioned in a press release, per People Magazine. “With the explosion in reputation of tequila, there’s a degree of snootiness that’s crept into the class. Individuals now discuss tequila the best way they discuss wine. Whereas we’re all for being enthusiastic about tequila, we wished to remind people who, above all, it’s meant to be enjoyable.”

“That’s the place the identify Pantalones got here from and that’s why you gained’t see us sporting any,” the couple added.